Associate Brand Manager

When it comes to being wild, we know a thing or two. We’re not afraid of trying something new or the hard work it takes to make it happen. It’s in our DNA. We’ve turned a family recipe into a new snacking category. And the wilderness into the world’s largest meat snack business, that’s still proudly family owned and operated.

We’re a company built by innovators, and are driven to not only satisfy your hunger, but to also feed your journey – whether that journey is on the road, on the run, at the campground, at the playground, in the office or in the moment. It’s a journey we share with you. It’s the journey forward of our people, of our communities, of our category…with a reverence for quality and an irreverence for the status quo.

At Jack Link’s Protein Snacks, we see every moment of every day as an opportunity to move forward, to forge new ground. To realize our vision of becoming the World’s #1 Protein Snack Company. We never give up. You never give up. Together, we keep going. Are you wild enough to join us?

Jack Link’s Protein Snacks is a global leader in snacking and the No. 1 meat snack manufacturer worldwide. Family-owned and operated with headquarters in Minong, Wisconsin, Jack Link’s Protein Snacks also has a large corporate hub in Downtown Minneapolis, Minnesota. The company is made up of over 4,000 passionate team members, across 11 countries, who share an uncompromising commitment to delivering awesome products and feeding the journey of those who move things forward. The Jack Link’s Protein Snacks portfolio of brands includes, Jack Link’s, Lorissa’s Kitchen, MATADOR Jerky, BiFi and Peperami.

Join Jack Link's as an Associate Brand Manager (ABM)to work as part our marketing team to develop long-term strategy and build equity of our emerging brands. This role will focus on growing and developing our newest brands.

As an ABM, you will closely monitor and analyze sales volume and market trends to formulate recommendations for growth. Working under the direction of a Brand Manager, you will lead cross-functional team members in the execution of marketing plans to drive results and be accountable for delivering the brand’s revenue, profit and market share objectives. If you want to work for a snacking category leader, Jack Link’s is the right company for you!

Responsibilities

• Brand Strategy – Participate in and lead aspects of the development of the brand strategy to achieve long-term and short-term business goals, including strategic planning, brand positioning, brand voice, and brand personality.
• Project Management – Lead product, packaging, communications, and other projects, working across cross-functional teams, agency partners and external vendors to deliver results.
• Analytics and Tracking – Responsible for analyzing brand performance and competitive environment to identify problems, opportunities, and trends, as well as leading reporting of key business metrics.
• Planning and Budgeting - Assist in development of annual marketing plans including integrated marketing communications plans. Responsible for both sales/marketing budget management and forecasting for assigned brands.
• Marketing Execution – Execute elements of the marketing plan for assigned brands, including new product launches, price promotions, in-store creative, media plans, social/digital communications, event marketing, and market research projects.
• Ad Hoc Projects for the Marketing team, as well as other duties and responsibilities as assigned.

Requirements:

• Bachelor’s Degree in Marketing, Finance or General Management
• 1-3 years of Brand Management experience
• 3-5 years of relevant marketing experience or MBA Graduate
• Proficiency in Nielsen/IRI syndicated data
• CPG industry experience preferred
• Strong business analytics and project management skills
• Excellent verbal and written communication skills
• Ability to lead cross-functional teams and external creative agency partners
• Ability to influence all levels of management internally
• Demonstrated knowledge of the retail environment, trade issues, promotions, social/digital execution, and research
• Personal initiative and willingness to deal with ambiguity in a rapidly evolving environment.

Preferred

EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER:

Jack Link’s provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic that is protected by federal, state or local law.

E-VERIFY:

Jack Link’s is participant in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For information about the E-Verify program, please visit: http://www.uscis.gov/e-verify/employees

All your information will be kept confidential according to EEO guidelines.