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Digital Media Ad Ops Manager

Merkle Inc.

Chicago, IL, United States Salary : $ 59,419 per year Apply Now
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Job Type: Full Time

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Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency's heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined dentsu. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com .

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all. Merkle is an agency of dentsu.

Open to remote applicants in the U.S.!

We are looking for an analytically minded people for Merkle’s Media Platforms & Operations team, who are responsible for the implementation and activation of ads for display, programmatic, video, and paid social advertising. You will have the opportunity to be a part of an innovative, fast-growing team focused on revolutionizing digital media planning and buying, in the context of a multi-channel data driven approach.

  • Master industry leading ad platforms, including ad servers and DSPs
  • Manage campaign timelines and deliverables across internal and external teams
  • Implement, QA, and troubleshoot ad campaigns using leading third party and Merkle platforms
  • Act as in-house platform expert and escalation point on product and technology issues
  • Document best practices and seek out opportunities to improve existing processes
  • Assist in the development of new internal products and in the vetting and onboarding of new third-party ad platforms

Responsibilities include, but are not limited to:Digital Operations Management:

  • Demonstrate multi-tasking ability; keep multiple projects on-track
  • Expert in Microsoft Excel, Third Party Ad Servers (DoubleClick DCM and/or AtlasDMT) and rich media technology (eg. PointRoll, Unicast)
  • A technical authority for all technical issues involved in running online ad campaigns (including trafficking of remarketing capabilities, VAST/In-Stream Video, Rich Media and Audio)
  • Work closely with internal departments and external partners to ensure that appropriate materials are received and/or distributed correctly
  • Coordinate and meet all deliverables accurately and in a timely manner
  • Work closely with media vendors and media teams to resolve reporting and/or billing discrepancies

Build training materials and best practice documentation:

Plan, organize, activate and control daily process

Client & Internal/External Relationships:

  • Support teams in preparing and delivering assets to media vendors
  • Work with media, creative and analytics teams at the onset of a campaign to identify and implement all creative and technical requirements
  • Manage relationships with external vendors (such as DSPs, DMPs, verification vendors, rich media companies, media publishers, research firms, etc.)
  • Possesses mature and professional business acumen in personal and written communications

Strategic Thinking & Leadership:

  • Demonstrates active listening skills and ability to apply learnings over time
  • Recognize recurrent or potential issues and problems, and know when to escalate and propose solutions, where possible
  • Takes clear ownership of assigned tasks

Communication Skills:

  • Express oneself clearly and concisely in written and oral communications
  • Write in a clear, compelling and concise manner
  • Organize ideas and information logically and sequentially

Qualifications

  • Bachelor’s degree required; Marketing or Business focus is preferred
  • 2-4+ years of media/ad ops/eRetail/ digital industry experience
  • Client facing experience and experience training others
  • Expertise with publisher-side tool Google Ad Manager (GAM)
  • Experience with ad servers and mobile measurement partners required (e.g., DoubleClick/DCM/DFA and AppsFlyer)
  • Must be able to troubleshoot any issues that arise
  • Strong project management skills required
  • Proficient Third Party Ad Servers (e.g., DoubleClick DCM) and rich media technology (e.g., PointRoll, FlashTalking, Celtra)
  • Experience with demand side platforms a plus (e.g., Adaptly, MediaMath, Google DV 360)
  • Familiarity with HTML, SQL, SaaS, and JavaScript
  • Ability to work in fast-paced environment while demonstrating the ability to multi-task and keep multiple projects on-track

Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit dentsu.com/us .

Employees from diverse or underrepresented backgrounds encouraged to apply. Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact dentsurecruiting@dentsu.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

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